fiber one
Art Director, Food Stylist, Prop Stylist: Olivia Zange
Photographer: Ryan Moede
Agency: bbdo mw
In 2024, Fiber One launched their new donut product and it was a hit! We spent the majority of the year creating engaging, playful content to continue the excitement around donuts. We know that this audience LOVES a sweet treat and does not take themselves too seriously. We played with bright colors and tapping into meme and trending culture to keep this audience engaged.
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